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MASTER PLANNING

Man reading floor plans and construction layouts

BEGINNING THE GROUNDWORK FOR STRATEGIC DEVELOPMENT

Master planning lays the foundational vision for complex projects, providing a strategic framework that integrates every aspect of future development. It includes comprehensive site analysis and feasibility studies, precise spatial programming, integrated landscape and environmental design, and clear development phasing with guidelines that are essential for cohesive, sustainable growth.

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SITE & CONTEXTUAL

ASSESSMENT

 A thorough site and contextual assessment evaluates the physical attributes, surrounding environment, and unique characteristics of a location. This provides a deep understanding of its opportunities and limitations for development.

REGULATORY &

ENVIRONMENTAL REVIEW

A comprehensive regulatory and environmental review analyses all relevant planning policies, building codes, and environmental impacts. This ensures full compliance and identifies potential challenges early in the project lifecycle.

FEASIBILITY &

RECOMMENDATIONS

Strategic feasibility recommendations are provided, outlining the practical and economic viability of the proposed development. These insights guide decision-making, ensuring the project is aligned with market demands and financial objectives.

site analysis & feasibility

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SPATIAL PROGRAMMING

SPACE PROGRAMMING

BY FUNCTION

Spaces are allocated precisely according to their intended use and operational needs through area programming by function. From guest-facing zones to critical back-of-house operations, every area is optimised for its specific purpose.

EXPERIENCE MAPPING

Experience mapping charts anticipated guest journeys throughout the property, identifying key touchpoints. This ensures seamless transitions and consistent brand engagement across all spatial encounters.

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NATURAL FEATURES

INTEGRATION

Existing natural features are seamlessly integrated into the design, preserving and enhancing the inherent beauty and ecological value of the site. This creates a harmonious blend between built structures and the surrounding environment.

SUSTAINABILITY OVERLAY

A sustainability overlay ensures eco-friendly practices and materials are incorporated into all landscape design decisions, minimising environmental impact, conserving resources, and promoting long-term ecological balance.

LANDSCAPE ZONING STRATEGY

A clear landscape zoning strategy defines distinct outdoor areas based on their function, aesthetic, and operational requirements. This ensures optimal use of space, enhances guest experience, and supports environmental goals.

LANDSCAPE & ENVIRONMENTAL INTEGRATION

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DEVELOPMENT PHASING & GUIDELINES

DEVELOPMENT PHASING PLAN

A structured development phasing plan outlines a sequenced timeline for all project stages, ensuring efficient execution and resource allocation. This strategic roadmap helps manage complexity and maintain momentum throughout the build.

DESIGN GUIDELINES BY

ZONE & AREA BRIEFS

Detailed design guidelines by zone and area briefs provide precise implementation instructions across the property, ensuring design integrity and consistency from concept through to completion.

WANT TO TALK ABOUT MASTER PLANNING?

ABSOLUTE DESIGN SERVICES

571 RSU Tower, 9th Floor, Unit 903, Sukhumvit 31
Road, Wattana, Bangkok 10110, Thailand

inspire@absolutedesignservices.com

+66 2 096 6200

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